Esther Lim

Welcome to my page!

I'm Esther, a dedicated single mother raising two beautiful girls, while also serving as a director at Best World Lifestyle Pte Ltd.

Let me share a bit about my journey: I began as a passionate cake decorator, owning and running my own business, My Sister Bakes, since 2013. However, the relentless schedule left me drained, with little time for anything beyond work.The arrival of my first daughter, Ruth, was a turning point. I reshaped my business to work from home, prioritizing time with her as she grew. Yet, even as I savored these moments, the lack of balance between work and personal life persisted.

Three years later, my second daughter, Gail, entered the picture, bringing joy but also intensifying the need for additional income streams. In 2023, facing the challenges of a strained marriage, I decided to leave with my girls and return home to be with my parents in a safe environment.With baking alone unable to meet our needs, I sought new opportunities. It was then that I discovered Best World Lifestyle (BWL) through a friend's recommendation, and on March 29, 2023, I joined their ranks, driven by the desire to provide for my family.

Best World Lifestyle is a direct selling company that specialises in premium skin care, personal care, health and wellness. It is founded in 1990, and has presence in 20 markets in Asia, Oceania, Middle East and Europe.

Since then, I've found immense fulfilment in helping others enhance their health and skincare.

My customers' positive feedback fuels my passion, knowing that I'm making a difference in their lives. Beyond product sales, I aspire to leverage my platform to empower women, encouraging them to embrace confidence, step out of comfort zones, and pursue better lives.